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In 1968, The Traveler ran a classified ad that said simply: “Will do it. Call Hotz Hall 5612.” Phone lines to Hotz, then a women's dormitory, were tied up for hours. When the phone was eventually disconnected, callers phoned the front desk and other residents' rooms to verify the nature of the advertisement.
In the next issue, The Traveler ran a retraction of the ad: “Traveler classifieds are read. ... We would like to apologize to the staff of the residence hall involved and to that dorm’s residents for all the unforeseen trouble that has been caused. And again we ask, no more phone calls, please!”
The Arkansas Traveler. February 29, 1968
Ibid. March 1, 1968